INSTRUCTIONS FOR SUBMITTING PROMO ADS AND PHOTOS

Executive, Trustee and Sponsor members of RAC may submit their promo ads for distribution to RAC’s extensive database of nearly 8,000 local business professionals (approximately 70% Russian Speaking and 30% American).  This benefit may be utilized up to 4 times during the membership term by Executive Level Members. Additional blasts are included with Trustee and Sponsor Level Memberships.

If you are already a member of RAC at Executive Level or higher, you may email your promo ad and/or photos along with detailed instructions to info@racsouthflorida.com.  Promo ads and photos must be in the following format and to the below specifications (Promo Ads which do not meet the below requirements may NOT be distributed through our email database software):

THREE FORMAT OPTIONS FOR SUBMITTING EMAIL LASTS:
*On average it takes 1 to 2 business days for the distribution of email blasts
*Please note restrictions under the format options

FORMAT # 1:

• Submit ready-made ad in PDF format

• Must be less than 5 MB

• Must be less than 1728 pixels in height

FORMAT #2:

• ​Width - Ideally, no more than 600 pixels wide  (See more image dimension suggestions below)

• File Size - No larger than about 350 KB

• Height - Image must be less than 1700 pixels tall (If you require more information. You can provide two separate images to put one on top of the other) ​​Note:   If your image editor has an option to "Save for Web & Devices" (Photoshop) or to "Optimize" the image, choose a resolution that shrinks the image's file size to less than 350 KB

• Color Mode - Not CMYK (RGB is ideal) Note: Turn off any color management settings in your image editor to help prevent colors from changing when viewed online.

• Layers - Flatten or remove layers

• Save the image file as a PNG, JPG, or GIF file

FORMAT #3:
An alternative to providing a ready-made ad for email blasts:

• If you are unable to provide a ready-made ad in compliance with the above referenced specifications, you may email us 1 to 5 photos along with text in a Microsoft Word Document. The contents will then be put into a general format and a proof will be emailed to you upon request.

RESTRICTIONS FOR EMAIL BLASTS:

• No Hyperlinks to emails are permitted

• No materials determined by the Board of Directors to be possibly offensive to others in any nature will be distributed

• Members may not utilize the email blast more than once per month without the express permission and approval of Russian-Speaking American Chamber of South Florida unless they are Sponsors of RAC. The number of email blasts allowable depends on the membership level

• Solicitation for spornsorships or partnerships of any kind other than for the Russian-Speaking American Chamber of South Florida is strictly prohibited and will not be distributed through any RAC sources without the express permission and approval of Russian-Speaking American Chamber of South Florida.

• ​Email blasts may not contain names or logos of non members of RAC

• Limit to 2 hyperlinks

• Member email blasts will not be distributed on religious holidays

• No distribution of competing events. If another member already has an event distributed through RAC for a specific date, no additional blasts for events on conflicting dates can be published unless it is a RAC Business Mixer

• Email blasts by members of RAC may be utilized for the following purposes:

1. Sending out company promotions (such as the type of services or products the company provides)

2. Sending out announcement of a special event (such as a grand opening of a business or a special sales event)